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Geepas, the most trusted name in affordable high-performance, high-quality consumer electronics makes a big leap forward with the launch of a new line of power tools and accessories under the umbrella brand Geepas Toolz. As part of the Western International Group, this move by Geepas is in keeping with Group’s philosophy of innovating products suited to the changing lifestyles and requirements of households across the greater MENA region. Geepas Toolz is aimed at addressing the continuing DIY trend, offering a range of tools that are durable, easy to use, comfortable to handle, and most importantly, affordable.

The Drill Driver, Geepas Toolz’s flagship product, features a 1200rpm motor with 23 adjustable torque settings, specifications unusually powerful for its price range. While the Geepas Toolz Cordless Drill comes with a Ni-Cd battery that gives up to 8 hours of performance per charge. “Geepas Toolz are designed to withstand every job requirement. We created Geepas Toolz mainly for household use, so each tool is made with the user’s safety as a top priority while ensuring the durability and functionality of the product. Now, everyone has access to professional-grade tools even for simple jobs around the house.” says Mr. Nizar T.N, Executive Director, Western International Group.

Geepas Toolz comprises over 20 varieties of tools, ranging from powerful portable screwdrivers, drills and hammers, to digital voltage testers and cutters. Every product in the range is available for purchase separately or in convenient kits and sets, complete with a full complement of accessories, as well as durable toolboxes and cases. Geepas Toolz is now in leading hypermarkets & supermarkets across the GCC markets and is expected to roll out across all the markets by the end of the first quarter of 2017.    

GEEPAS, the flagship brand of the Western International Group, has achieved Superbrand status for three consecutive years since 2015 in recognition of the brand’s efforts to continuously innovate and strive for excellence in service, as well as the manufacture and distribution of consumer electronics. GEEPAS is a part of Western International Group and has one of the world’s largest Electronics product portfolios with over 1500 products in Home Appliances, Kitchen Appliances, Entertainment Products, Lighting Devices & Personal Care Gadgets. Geepas thrives on its phenomenal After-Sales service, with an extraordinary 3 day service turnaround time period, virtually overshadowing every other brand in the world. Currently available in 86 countries across the globe, the extensive range of products catering to 360 degree requirements of a household.